“We have an incredible opportunity to unite and bring together our athletes, partners and communities to inspire and create change for the next generation of athletes,” said Dave Carmont, VP/GM EMEA, London / West. “Black History Month UK offers a unique moment to celebrate our black British athletes and the significant contribution they give to British sport. We are united with our partners and communities to change the narrative and create a level playing field for all athletes now and in the future.”
Nike aims to create further dialogue and spark conversation by working with long-term partners such as Chelsea FC, Tottenham Hotspur, The FA, The Premier League and more. Throughout Black History Month UK and beyond, Nike and its partners are committed to levelling the playing field for all black British athletes and creating pathways and opportunities for future generations.