Born out of Lille, the Third shirt is a derivative of the city’s vibrant footprint, where dark bases are combined with energetic highlights, to create a striking graphic print.
Taking artistic cues from the iconic Citadelle, the bespoke jersey is introduced in dark grey and Magnetic tones, whilst additional details are given a pop of colour in Vivid Coral and Overcast shades.
General Manager of New Balance Football, Kenny McCallum said: “The Citadelle is one of the most iconic sites in France and a fantastic source of inspiration. We want the fans to enjoy the authentic stories around New Balance designs and hope that this jersey is remembered for celebrating the historic centre of Lille.”.
New Balance has applied cutting-edge design technology across all 21/22 jerseys to ensure superior performance. Developed using innovative NB Dry tech, to help keep players fresh and dry from the first to the final whistle. A jacquard ventilation system is also included to promote optimum comfort on the elite shirt.
The new release is part of the global brand’s ‘Nothing Stops the Dogues’ campaign in recognition of the Club’s relentless pursuit of glory as the reigning French Champions.
The full range of New Balance LOSC Lille 2021/22 Third Kit products will be available at www.newbalance.com/football (US residents) and www.newbalance.co.uk/football (UK residents) and in New Balance stores worldwide from 17th August.
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