Cult Kits Logo | Vintage Football Shirts
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Mag CULT(ure)


Glory.

No plan. No writer. Just a designer and a photographer with a vision to create the most niche football publication ever made, and to prove that the beautiful game is alive and kicking in the most remote places on earth.

Football, travel & culture. Beautifully documented in print.


Shukyu.

SHUKYU is a football culture magazine and a creative production based in Tokyo. Each issue features a special theme, focusing on themes, players, clubs, supporters, fashion, art, architecture, food, and other things that exist behind the game.


That's So Sunday League.

Boggy playing fields. Wonky touchlines. Penalty spots like potholes. Dog muck on the halfway line. Changing rooms riddled with damp. The smell of Deep Heat lingering in the air. Lucozade water bottles with half chewed caps. Showers that spit out cold water. Flat balls. No pump. Hangovers. Fines. Boots with missing studs. Kit that’s not been washed. It’s Sunday League Football. And it's mint.


The Football Shirts Book.

From author Neal Heard, The Football Shirts Book is packed with over 150 original and super rare shirts from the greatest game on earth. Covering everything from the iconic to the unusual, even the most hard-core fans will find out something new about the kit of their favourite team.

Including extensive imagery, as well as interviews with football shirt design teams, musicians, and fashion designers, this guide offers a full exploration of the brands, design, and sponsorship history behind the world's best-loved football shirts.