Umbro launch Velocita Alchemist
The Velocita Alchemist brings seemingly unsustainable top speeds to players and real sustainability too boot production. With a long history of industry and brand firsts since 1924, Umbro are proud...
10 Incontrovertible Truths Every Sunday League Footballer Knows
From urine-soaked bushes to cheating linesman and mouldy, mismatched kits, there's a lot to be said for the beautiful game's ugly sister. Like national service or camping in a leaking...
Introducing Nike's 2022 Men’s National Team Collections
Nike release a World Cup collection that is bold, reflect's their culture of innovation and celebrates the youthful diversity and rich cultures of Nike federations. The designs and storytelling continue off the...
Cult Kits & Saturdays Football return to NYC store 368
We're back! Cult Kits and Saturdays Football brought to you by Kit Con, head back to 368 NYC. Thousands of football shirts, football merchandise and guest speakers. And we’d love for you to join...
adidas Reveal 2022 World Cup Kits
Not long now! The World Cup is but weeks away and that mean one thing in our minds and that is MORE kit launches. Adidas have set it off with...
Arsenal New 22/23 Prematch Jersey
adidas and Arsenal release a prematch jersey that celebrates the club's Jamaican supporters, and it's bloody lovely! Formed from the colours of the Jamaican flag, this shirt continues the football shirt/fashion fusion...
The 10 Greatest Transfers of All Time
There have been some monstrously big signings over the years, some have changed the very fabric of world football. We give our verdict on the top 10.
NEW THIRD KIT INSPIRED BY MILANESE STYLE AND THE FLAG OF MILAN
AC Milan have unveiled the new Third kit for the 2022/23 season to be worn by the men’s, women’s and youth teams in their respective competitions. The new Third kit is...
Umbro X Addict
Umbro teams up with iconic Brit streetwear brand Addict this August. Joining the dots between Umbro’s passion for football lifestyle and Addict’s design-rich streetwear handwriting, the new five-piece Addict FC...
Chelsea vs Spurs - who's had the best kits since '94?
Chelsea vs Spurs. A filthy derby. A proper cruncher. What they can both claim is absolutely banging kits over the years. We’ve pulled together a selection of their iconic kits since...
THE JAM, THE STYLE COUNCIL AND ADMIRAL
Iconic bands, The Jam and The Style Council, have teamed up with Britain’s first sportswear brand, Admiral, to create limited edition football shirts inspired by one of England’s greatest ever kits....
Beats by Dre produces new animated short featuring Marcus Rashford and Dave
Ahead of the start of the new Premier League season, Beats by Dre (Beats) has linked up with the artist Gaia Alari and pre-eminent rapper Dave to produce a 60-second animated short starring Manchester United forward, Marcus Rashford. “Never Beaten," which...
Brian Deane: The Premier League history-maker
'Look, I'll never get sick of the question. I mean, it was 30 years ago, so yeah, to say that I'm still here answering the question, all praises to God...
Eight of the Greatest Players in Championship History
The Championship has produced some astoundingly good players, but who is the greatest ever to play in the Championship? We had eight suggestions.
GLORY HUNTERS LIFTS LID ON WORLD OF SPORTS MEMORABILIA
Glory Hunters takes viewers on a rare journey into the world of football memorabilia and the iconic moments recalled by shirts, boots and other more unusual items, while also exploring the business...
LE COQ SPORTIF x ITALY 82
Launched in Milan with special guest: MARCO TARDELLI, Le Coq Sportif presents a capsule collection to celebrate 40 years since the legends' 1982 victory. There are many moments when Le Coq Sportif has accompanied...